Every commercial person has a signature.
Most have never seen it.
The COMPASS Chatbot is a structured interview that maps the archetypal pattern underneath how you sell or how you lead. Built by Jonny Graham from 310 structured interviews and over twelve thousand career assessments. Not a personality quiz. A diagnostic.
What you'll discover.
Your dominant archetype out of twelve. Your shadow — the opposite energy you flip into under stress. The way you relate to organisations and authority. The psychological defence that quietly powers you.
Why it matters.
Competency tells you what someone can do. Archetype tells you who they become when pressure hits — the bad quarter, the political stakeholder, the quota miss, the promotion. That's where careers are made and broken.
Who built this.
Jonny Graham has assessed over twelve thousand commercial leaders across thirty years of executive search. COMPASS is the output: a Jungian archetype system built specifically for sales, refined across 310 interview transcripts and four layers of analysis.
interviews analysed in the research dataset.
commercial interviews across a thirty-year career.
archetypes mapped.
of the sales market sits inside just three of them.
COMPASS tells you which one is yours.
Read your signature.
Eight minutes. The result is yours regardless of whether we ever speak.
Start the assessment